Coral calcium is big business, accounting for a huge portion of the $18 billion supplemental products market. If you were to Google the term, then you’d be one of 116,000 other curious web surfers and if you were to look up the founder, Robert Barefoot, you’d find 58,000 pages with his name. Ok, so what’s all the big fuss over calcium supplements? Well, it’s no secret that calcium is crucial to bone health, not to mention it helps ease stomach acids and is involved in nearly 300 biochemical processes within the body. Yet this form in particular comes from fossilized coral reefs and allegedly contains thirty or more other trace minerals which are helpful to the human body. Proponents also argue that it’s similar to calcium carbonate and is easily absorbed by the body.
The problem with the calcium from coral is that the market became “the next best thing” for those looking to make a quick buck. Miraculous cures can be tempting for entrepreneurs because they typically swell with an enormous tidal wave of publicity that can drive sales to epic proportions, making many people rich along the way and offering early retirement often before the public catches onto the treachery. There is no doubt that calcium supplements are good for you. This macro mineral is very prevalent in the human body, primarily in the bones and teeth but also found in blood plasma too. Responsible for more than 300 intercellular processes, calcium is essential for Osteoporosis prevention and overall bone health, not to mention regulating the body’s natural processes. Having a body packed full of nutrients, vitamins and minerals will undoubtedly create a healthier you, although “miracles” are far and few between.
It’s true that having low calcium can be the cause of many ailments. At worst, your bones will become soft; you’ll hunch over, break bones easily and become extremely fragile. You may have trouble sleeping, experience stomach cramps, high blood pressure, eye twitches, muscle spasms and tooth decay. For people who suffer these adverse consequences of calcium deficiency, it is true that coral calcium can seem to be a miraculous cure. However, there are many other cheaper ways to get your calcium supplement, including multi-vitamins, calcium carbonate pills, TUMS, dairy products and veggies.
Coral calcium won’t make your diet 10 times more effective, it won’t prevent cancer, it won’t lower your body’s acid content, it won’t lower your blood pressure and it won’t make you live longer. However, any kind of calcium supplement will help the body with its natural intracellular processes and promotes overall health. Whether you spend five cents or $1 per day on your calcium source is up to you.
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